Leverage with Media PR is a cutting-edge PR agency specializing in helping passionate entrepreneurs gain the spotlight they deserve. Our mission is simple yet powerful: to secure television attention for yourself and your literary masterpiece, opening doors to speaking engagements, and ultimately, maximizing your success.

Who Are We?

At Leverage with Media PR, we are a team of dynamic and experienced public relations experts with a shared passion for storytelling and empowering entrepreneurs. With over 80 years of combined expertise under our belts, we have built strong relationships with key media outlets, producers, and influencers across the broadcasting landscape. Our prowess in the industry enables us to create tailor-made strategies that ensure your book captures the attention it deserves on television platforms, from local networks to major international channels.

Our Mission: Our primary mission is to be the driving force behind your literary journey, guiding you toward widespread recognition and success. We firmly believe that every entrepreneur’s story is unique and deserves to be heard by the masses. Therefore, we dedicate ourselves to crafting compelling narratives that resonate with audiences and leave a lasting impact.

How We Achieve Your Success:

  1. Television Spotlights: Our expert team of PR professionals works diligently to secure strategic television appearances for you. Whether it’s talk shows, news segments, or book-focused programs, we ensure that your book receives the spotlight it deserves, reaching millions of viewers and potential readers.
  2. Comprehensive PR Strategies: There is no one-size-fits-all approach to PR. We take the time to understand your book’s unique selling points, your personal brand, and your target audience. This allows us to create tailored strategies that maximize exposure and impact, ultimately leading to increased book sales and revenue.
  3. Media Relations: Our extensive network of media contacts ensures that your book gets noticed by influential journalists, reviewers, and critics. We craft compelling stories that pique the interest of media outlets, generating valuable coverage that boosts your credibility as an author.
  4. Brand Building: Beyond promoting your book, we focus on building your brand as an authoritative figure in your field. By strategically positioning you as an expert, we open doors to new opportunities, partnerships, and media appearances that contribute to your long-term success.

What Makes Working with Leverage with Media PR Different from Other Book PR Agencies:

  1. Founder Expertise: Our agency is founded by a three-time author, providing us with firsthand experience and insight into the challenges and opportunities or authors.
  2. Comprehensive Support: Beyond securing fantastic press coverage, Leverage offers brand coaching to maximize the impact of this exposure. We guide you on leveraging press to enhance your brand, increase revenue, and bolster your authority within your industry.
  3. Strategic Book Ordering: Understanding the nuances of book sales, we strategically order your books to ensure each purchase contributes to your sales figures. Many are surprised to learn that ordering books through a publisher doesn’t count as a sale—a detail we navigate strategically for our clients.
  4. Bestseller Status Assistance: Our expertise extends to facilitating strategic speaking engagements to help you bulk sell your book to contribute to book sales, streamlining the path to achieving bestseller status for our clients.
  5. We work with authors at any stage of the process. Whether your book is in progress or has already come out. We are a full service agency that coaches you, launches the book, and then continues to keep the book in the forefront of the conversation. All while helping book lucrative speaking engagements and brand deals.

Your Success is Our Success:

We measure our success by yours. We take pride in seeing our clients flourish, witnessing their books soar to bestseller lists, and watching them become sought-after speakers in their industries. Your passion and dedication drive us to go above and beyond to make your dreams a reality.

Are you ready to take your book to new heights and make a meaningful impact? Let Leverage with Media PR be your trusted partner on this transformative journey. Together, we’ll create a powerful narrative that captivates television audiences, secures speaking engagements, and sets you on the path to greater prosperity. Schedule an appointment today, and let’s make magic happen.

Lauren Cobello

Lauren Cobello is the Founder and CEO of Leverage with Media PR. As a renowned national TV personality, 3x author, and a prominent figure in the world of entrepreneurship and public relations. She has an impressive track record of success and a charismatic on-screen presence and has captivated audiences on national TV on shows like the TODAY show, GMA, Dr. Oz, Rachael Ray, and hundreds of others for over a decade.

Lauren has solidified her position as the leading expert for coaching entrepreneurs on how to leverage books and media attention to bring their businesses to the next level. Entrepreneurs who are non-fiction authors have found her agency to be a go-to destination for help with their PR needs. Under Lauren’s visionary leadership, the agency has achieved remarkable growth and garnered recognition for its innovative campaigns that have transformed numerous entrepreneurs into household names.

Lauren Cobello’s exceptional journey, from a TV personality to a successful author and the founder and CEO of a thriving PR agency, showcases her unwavering passion, unwavering dedication, and unwavering commitment to excellence. With each endeavor she undertakes, she continues to inspire and empower others to reach their full potential, leaving an indelible mark on the worlds of media, entrepreneurship, and public relations.

Monique Dinor

Monique Dinor is our Executive VP of Earned Media at Leverage With Media. She has over 20 years of experience in Earned PR, media relations, and strategy and has worked across several verticals including consumer, health and wellness, tech, beauty, food and beverage, non-profit, and more.

She has a deep understanding of the evolving media landscape and excels at packaging timely story angles, leading to segments and feature stories across mediums.

She’s landed clients in thousands of outlets throughout her career, including The Jennifer Hudson Show, TODAY Show, CBS Mornings, MSNBC Morning Joe, Fox & Friends, CNBC Squawkbox, Cheddar TV, ET, E! News, EXTRA, Access Hollywood, CNN, HLN, The Dr. Oz Show, The Doctors, The Rachael Ray Show, Wendy Williams, The Drew Barrymore Show, The New York Times, The Wall Street Journal, USA Today, US Weekly, People Magazine, Food & Wine, Refinery29, Cosmopolitan, Allure, Men’s Health, Women’s Health, Forbes, Yahoo! Finance, Financial Times, Fortune and many, many, more!

Monique lives in Long Island, NY with her husband, 9-year-old daughter, and 3-year-old Boxer, Jake.